Phyto Purple No Yellow shampoo gently cleanses hair damaged by coloring and emphasizes its cool shade from the first use. Perfect for caring for bleached, blonde, gray and platinum hair. How does shampoo without yellow hair work? A unique composition of natural active ingredients cares for the condition of delicate hair, moisturizes it and restores its healthy shine: Edelweiss extract protects the hair fiber against free radicals and inhibits the formation of yellow reflexes, White mallow extract adds shine to hair. In addition, the formula contains purple pigments that effectively neutralize unwanted copper-yellow shades. The shampoo makes hair softer and shinier, and cool tones are deepened.